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5 Business Lessons Learned from the Harkonnens

Writer's picture: Daniel AthertonDaniel Atherton


As someone who named their business Dune Technology, what did you expect?


1. Leave no Resource Untapped! 💼💡

The Harkonnens know that if there’s value to be gained, you dive in headfirst. Take advantage of every opportunity that presents itself. In software and QA, you take each opportunity to shine in delivery, be proactive with delivery issues as they arise, and make sure communication is clear across all levels. Maximize the opportunity for repeat work and recommendations. Maybe treat your people a bit better than the Harkonnens did though. 🤝😊


2. Build your Reputation 🏆👩‍💻

A notorious reputation can work for or against you. Baron Harkonnen taught us the power of making a lasting impression – though perhaps without the heart plugs! 🫀 For both QA and development, it’s all about building credibility: make your quality standards so well-known that clients can’t imagine launching without you. Let's be known for our work, not the sabotage! 🤫


3. Calculated Ruthlessness – Harkonnen Tactics in Project Management 📈⏳

Sometimes, you’ve got to make difficult decisions for the good of the project. The Baron didn’t flinch when it came to achieving his objectives, and while we don’t recommend plotting (or double-crossing), there’s something to be said for focused prioritization. Feature creep? Mercilessly cut it down. Shaky code? Refactor ruthlessly. Be Harkonnen with your timeline – but with a gentler touch on the team. 🤗


4. The Power of Proxies 🧑‍🤝‍🧑🚀

Even the Baron's most devious schemes required capable hands on the ground. He couldn’t be everywhere at once! For us, this means effective delegation and trusting your team to handle projects – whether that’s building software from our Tunis office 🇹🇳 or collaborating with our tester squad in the UK 🇬🇧. Strategic partnerships are the key to conquering the galaxy, or at least delivering that project on time! ⏲️


5. Control the Spice – or the Data! 🧂📊

'He who controls the spice controls the universe.' In the world of tech, it’s more like, 'He who controls the data, wins.' 🏆 Harkonnens knew data was power. For us, it means owning our KPIs and metrics 📈 so we can proactively drive improvements, foresee potential issues, and ultimately make better calls. Data doesn’t extend life or expand consciousness like spice but it definitely leads to better business decisions every time!



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